Our opinions may amaze you.

Or at least amuse you. We tackle the topics we care about, whatever those may be. Obsessive, opinionated, and ready to mingle. Learn what makes us tick.
DALL·E 2023-11-28 12.10.39 - oil painting of a billboard being fixed
November 29, 2023
In a world where people spend $250 billion on advertising each year, you can't afford to run a crummy, confusing ad. Learn how to kick your advertising up a notch and rise above the field.
November 17, 2023
We’ve side-stepped the hype and boiled Black Friday down to its essence. Do you agree with what remains?…
November 1, 2023
We took a few minutes to outline some predictions for the future. Uh oh!…
October 27, 2023
Why don’t mass produced, perfectly consistent machine creations carry the same gravitas as low volume handmade versions? You can’t relate to machines. …
October 18, 2023
It’s time to stop focusing on what your competitors are doing and do what’s best for your business and your customers….
October 18, 2023
What do you do when a Broadway play steals your name? Complain bitterly into the void. …
October 12, 2023
Want to dominate family and friends at the Scrabble board over the holidays? These lists will get you there….
October 5, 2023
Fall fling or fling fall? Summer is over. Enjoy fall or enjoy complaining about it; we’ve done both….
October 4, 2023
Quit being lazy and start being human. It’s easier than you think. Here’s how to reflect and attract humanity through call-to-action lingo. …
September 26, 2023
Summer’s finally over (thank God), and now it’s time to kick back and enjoy fall. As an expert in the field (born in October in…
September 22, 2023
Over the past decade plus, I’ve often heard business leaders ask questions that start with “why aren’t we doing” followed by an action that couldn’t…
September 15, 2023
Conventional wisdom says that you shouldn’t bid on your own brand name, but who turns to a convent for marketing advice?  …

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