Optimization

Could it be better? You bet it could be. The world is rife with friction – another word for opportunity. Get out of analysis paralysis and start improving your lot in life.

Optimization, Business Casual, Human Experience, Life Balance

Newsletters that will make you seem like a well-rounded genius

January 27, 2023

No time to actually be interesting or well-informed? Here are a few newsletters that can help you fake it convincingly. …

Human Experience, Optimization

Future Friendly vs Future Proof

January 20, 2023

Is future proof really a thing? We think not. The future is rapidly changing – try future friendly as a framework instead….

Optimization

Boring Thoughts on AI and Search Intent – ChatGPT for SEO, Right Now

January 20, 2023

Buckle up. Here are a few very dull, off the cuff considerations for an obvious, immediate use case for AI….

Optimization, UX/UI

The Secret F Word That’s Costing You Millions

November 2, 2022

Nobody likes friction, especially your customers. Learn why dropping the F-bomb from your funnel might be the most important thing you can do for your…